Marketing with the lights on
The subscription-based quarterly brand tracking system, delivered through an online digital dashboard, making it easy and affordable for any sized company to conduct regular, comprehensive, and sophisticated analyses of your brands in the marketplace.
Free Topline Data
Complete the form to get access to our currently available topline data – no demographic segmentation.
Pet Retail – All major pet retail stores.
May-qtr 2021 | Jun-qtr 2021
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What is Brand Health?
Brand health is a term that applies to a suite of metrics that describe the market strength of your brand in the marketplace. There are three components to it – Behavioural, Positioning & Product Metrics.
Why measure Brand Health?
Brand health measurement reveals a wealth of marketing data and powerful insight that will enable you to grow your brands.
Awareness to Adoption
Tracking the customer journey, from awareness to adoption means measuring the key consumer milestones on that journey. myBrandHealth measures these crucial steps incorporating them into one effective model.
The segmentation of your data across demographics is the most important part of the product. All markets segment and your brand’s performance in any or all of these segments is crucial to the decisions you make.